They've invested a lot more time and money into making Orton a star than Cesaro. That said, the business needs guys who can fill the role of Benoit, Guerrero and, to a degree, Booker T and Chris Jericho. Guys who can steal the show and save a PPV with solid undercard matches.
It took the industry fifteen years to recognize those guys, you never know with Cesaro. I'm not too high on single name handles though.
10/18 - King Diamond
10/24 - Pallbearer
11/01 - Suffocation
11/30 - Devin Townsend
12/06 - Distant Worlds: the Music of Final Fantasy