They've invested a lot more time and money into making Orton a star than Cesaro. That said, the business needs guys who can fill the role of Benoit, Guerrero and, to a degree, Booker T and Chris Jericho. Guys who can steal the show and save a PPV with solid undercard matches.
It took the industry fifteen years to recognize those guys, you never know with Cesaro. I'm not too high on single name handles though.
02/04 -- Napalm Death
02/20 -- Swans
03/07 -- Video Games Live
03/20-21 -- Trois-Rivière Metalfest
07/06 -- U2
08/22 -- Motley Crue